06: work in progress

So here are my three concepts for the project.


#1: So this logo features two people, who are connected together through a single stroke. This is to represent the fact that we are all connected through a common goal; that by fighting for someone else's rights we are in turn fighting for our own rights as well. I've purposely used a gradient to represent the different blends of people.




#2: There are many connotations associated with "hands", that I find is especially relevant to the aim of the HRAFF organization in promoting the issue of human rights. The right hand is usually used to represent truth and doing what is right. It can also mean "lending a hand" and "reaching out" in helping others and promoting what is right.




#3: After a good few minutes staring at the words "Human Rights", I noticed the 'u' and 'i' in the words. The human rights issue is something that involves not only victims from third world countries but every one of us; you and I. That was essentially the idea behind this logo, however I had some trouble trying to represent that graphically.